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We understand that navigating Google Ads suspensions and managing effective PPC campaigns can be overwhelming. Below, we answer some of the most common questions about our services and how we can help you regain control of your advertising efforts.
Reinstatement work runs from £500 to £2,000. Where a case falls in that range depends on the policy Google cited, how the account is built, and how much of the underlying problem is still unresolved. Nothing is charged up front and there is no deposit.
The figure is agreed at the free consultation and written into a proposal before any work starts. One invoice is raised after the account is reinstated, and if it is not reinstated, no invoice is raised. The fee is the same however many submissions it takes.
Realistically anywhere from under a week to just under three weeks. The fastest we have had was inside twenty-four hours. Google takes one to five business days to confirm the account link, then one to five days to answer each appeal.
The spread is because a single appeal winning outright is uncommon; two is normal and three is rare. Suspicious Payment Activity is the quickest to resolve, while Circumventing Systems and Unacceptable Business Practices can run long.
It means nothing is charged up front, and an invoice is raised only once your Google Ads account has been reinstated. If the account is not reinstated, no invoice is raised.
No fix, no fee is a fee arrangement, not an outcome guarantee — reinstatement is Google’s decision and nobody can promise it. We decline about 20 to 30% of the enquiries we receive for that reason, rather than take a fee for work that cannot succeed.
No. We never hold your sign-in details. The only account identifier we need is your Google Ads customer ID, which we use to send a manager account link request from our own manager account.
Google then contacts you directly to confirm the request, and the link exists only once you accept it. You keep ownership throughout and can unlink at any time. Google’s own security guidance for advertisers says not to share logins.
Yes, which is why every account we recover is offered a fixed 14-day support window, starting the day Google’s reinstatement email arrives. The account stays linked to our manager account, so Google’s notices come to us and we act on them.
Day 1 you get stability guidance. Day 3 we audit for disapproved ads and flagged keywords. Day 7 we watch for new policy flags and limited serving. Day 14 the window closes. The support is free, but it depends on the invoice being settled.
Most rejected appeals were filled in rather than built: a short assertion of innocence, no changes to the account, and no engagement with the specific policy at issue. An appeal saying you have done nothing wrong gives a reviewer no fact to check.
The rejection names the policy but not the section of it, so most people appeal against the wrong thing. Repeat submissions risk automated rejection, and for a disapproved ad Google limits each ad to three appeals.
Narrower than most people expect: proof of who you are, proof that the business exists, and proof that you control what you advertise.
In practice that means government-issued photo identification for an authorised representative, business registration records, evidence tying the company to its trading address, and domain ownership. Every detail must match the account, and Google rules out screenshots and photocopies.
Yes. A small number genuinely cannot be fixed, and you deserve to hear which before you pay anyone anything. A suspension is effectively unrecoverable when the facts of the account cannot be made to correlate.
That includes no longer controlling a domain still sitting in the account, advertising another company’s products with no contractual agreement, or documentation that cannot come from the person who owns the account. We do not work in gambling, or in pornography and sexual content. If your case carries a fatal flaw, we name it at the free consultation rather than bill you to discover it.
Don’t let a suspension hold your business back. Contact AdRestore today to get your account reinstated and your ads performing at their best.
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